Articles about chats and messengers
Read how chats and messengers can help your business.

Connecting WhatsApp™ Business API — How and Why?
WhatsApp™ Business API was released just over a year ago but has ceased to be a service “for the few.” It is still difficult to get a precious green tick but other functions are stable and the official account of the world’s most popular messenger is becoming available for almost everyone.
Published:27.11.2020
Reading time: 10 minutes

WhatsApp Business Card — How to Retain Customers After a Call
A telephone conversation is a convenient means to contact a customer for the first time. But it does not guarantee long-term success at the contemporary pace of life. Meet the WhatsApp Business Card — a tool which turns a one-time call into regular contact.
Published:27.11.2020
Reading time: 7 minutes

How to Attract Customers to WhatsApp Using Links and QR Codes
Powerful functions of WhatsApp Business API will not work on their own. In order to prevent this tool from useless idling, it is important that customers are familiarized with the new communication channel. This Article proposes seven ways of how to transfer requests to online space and to forget about such an issue as lost customers.
Published:26.11.2020
Reading time: 7 minutes

A Customer in a Funnel — Complete Sales Funnel Setup Instructions
People love messengers. 65% of Millennials and Generation Z prefer messages rather than calls or e-mails. Business needs contemporary tools working in the new communication channel. That is why we have created sales funnels.
Published:20.11.2020
Reading time: 11 minutes

How to Automate HR Processes by Using Messengers
Advanced technologies would simplify staff recruitment in the next five years. It was stated by 81% of respondents in a study conducted by Kelly Services in 2015. The forecast has turned out to be correct. However, some companies prefer the old-fashioned way in 2020. They call their applicants and offer paper questionnaires. Chat2Desk has conducted its own study to understand how automation is going to help HR Departments in the coming years.
Published:19.11.2020
Reading time: 11 minutes

Integration of Chat2Desk and Microsoft Dynamics 365
Published:16.09.2020
Reading time: 2 minutes

ROI of WhatsApp Business API
Published:07.05.2020
Reading time: 9 minutes

Artificial Intelligence for Business: Myths and Reality
"Computers take over the world", "Virtual mind steals workplaces"... Artificial intelligence is not yet a fully understandable technology, and therefore it gives rise to a lot of myths and speculations. So, before implementing AI in your business (or even evaluating its capabilities), you should figure out the truth yourself.
Published:30.04.2020
Reading time: 5 minutes

7 ways to increase sales via messengers
Higher profits do not always depend on a higher number of orders. Chances are, you have enough of them now, but the managers process them poorly. We will show how to improve the situation with the help of messengers.
Published:27.04.2020
Reading time: 9 minutes

How messengers can help to upgrade a sales funnel
The term "sales funnel" has been invented by Elias St. Elmo Lewis. Little did he knew that 100 years later the messengers will fit perfectly into his concept. We do know that, and so we present you some ideas for increasing the conversion.
Published:12.01.2020
Reading time: 5 minutes