Where do I set it up?
Go to section Settings > Web analytics.
How does UTM and URL tracking work?
The system tracks the URL from which the client has launched the messenger widget and which UTM-mark he or she has clicked to write the message. This information is useful for marketers tracking the sources of leads.
URL and UTM tracking works with all messengers: WhatsApp, Viber (numeric, public, business), Telegram, Facebook, VKontakte, Online Chat and others.
URL and UTM tracking setting up:
- Save client’s URL in card field - after activation of the option the URL will be saved in the selected field in the client card.
- Save client’s UTM in card field - after activation the option UTM will be saved in the selected field in the client's card.
- Show client’s URL in chat every time it is changed - if enabled, every new URL will be displayed in chat as a service message.
You can see the results of the leads tracking in the Dashboard section.